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Super-Efficient Equipment and Appliance Deployment (SEAD)

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SEAD Member Economy Recent Achievements

SEAD Member Economy Recent Achievements
Thursday, June 30, 2016

Key Activities

The Super-Efficient Equipment and Appliance Deployment (SEAD) initiative fosters collaboration among its participating governments to strengthen their standards and labeling programs to more quickly keep pace with technology, and to work together on incentives, prizes, and procurement programs that can spur the development of super-efficient devices.

Through its activities, SEAD aims to:

  • Increase partner participation and engagement by providing the knowledge and tools needed to help impact standards and labeling, procurement, and incentives policy change
  • Highlight the benefits and urgency of energy-efficient equipment and appliance policies among participating governments through technical analysis
  • Increase awareness among manufacturers of the value of producing super-efficient appliances and among retailers of the value of stocking such appliances through regional and global awards competitions

Current SEAD activities include the following:

  • Through its AC strategy, SEAD is developing and sharing knowledge and tools to address rapidly growing electricity demand from air conditioners. In India, China, and Brazil alone, electricity demand to power room air conditioners is expected to reach more than 500 terawatt-hours (TWh) per year by 2020. Adoption of efficient and demand-response-ready space cooling is needed to effectively reduce the impact of large-scale peak electricity demand.
  • SEAD is launching a webinar series to convene experts and interested stakeholders to dive deeper on key energy efficiency procurement program best practices in program design, implementation, and evaluation.
  • The fourth round of the SEAD Global Efficiency Medal competition for highly efficient lighting products is underway. Electricity for lighting accounts for about 15% of world electricity consumption. According to the International Energy Agency, the total energy consumed each year by all lighting sources is responsible for 1,900 megatonnes of carbon dioxide emissions—equivalent to 70% of the emissions produced by light passenger vehicles worldwide.


  • Through the SEAD Global Efficiency Medal competitions, super-efficient products are being showcased to increase market share and influence consumer purchasing decisions.
    • The first round of the competition recognized the world’s most energy-efficient televisions. Winning products are 33% to 44% more efficient than TVs with similar technology.
    • The second round of the competition recognized energy-efficient computer displays. Samsung and LG received awards at the fifth Clean Energy Ministerial (CEM5) for manufacturing the world’s most efficient computer monitors, which are 28% to 43% more efficient than comparable monitors.
    • The third round of the competition, for energy-efficient electric motors, will announce winners in October 2014. Motors are ubiquitous in products and equipment, from small kitchen appliances to large industrial systems, and account for a staggering 45% of world electricity consumption.
  • Energy-efficient street lighting is gaining ground in municipalities in Canada, India, and Mexico. 
    • Mexico hosted a workshop for stakeholders that included training on a customized SEAD Street Lighting Tool as part of a national public lighting program. SEAD delivered a training workshop in Canada to facilitate the potential acquisition of more than 100,000 quality and affordable light-emitting diode (LED) street lighting products, and it supported workshops in India on energy-efficient street lighting.
  • SEAD is working with participating governments to develop resources to support effective policies.
    • Altogether in Korea and India, 13 standards or policies that directly advance the energy efficiency of lighting, televisions, and ceiling fans have either been adopted or proposed as a direct result of SEAD recommendations.
    • Mexico is using SEAD analysis to show how the transition to digital TVs can save energy and reduce costs for consumers and the government, as well as to assess the national energy and cost savings realized to date by Mexico’s appliance standards program.
    • SEAD governments are advancing the principle of “test once, sell globally” by engaging with international standardization bodies to encourage the development of regulator-ready standards.
    • SEAD studies showed a large cost-effective savings potential (more than 30%) for room air conditioners, ceiling fans, and displays. These studies have informed SEAD award competitions and other efficiency policies.
    • SEAD is also providing technical assistance to support standards development worldwide, based on the experiences of SEAD governments, including in West Africa, Kenya, the Philippines, Brunei, and Chile.
  • SEAD partners with The Clean Energy Solutions Center to support appliance efficiency programs by providing no-cost expert assistance to help governments design and adopt tailored policies and programs.